UX Testing & UX Research

Experience your product from your users' perspective.

You want to know how your product performs in terms of usability and how to further improve your product's usability? The best and most effective method to find out is a test with real users. Just have a look over your users’ shoulders.

In a usability test, one participant interacts with an application on the screen while the second person takes notes

Usability Testing

Usability testing is probably the most effective method to identify usability problems and potential for improvement of an application. We generally carry out usability tests with real users of the respective target group – both in our test studio or remotely via screen sharing. By observing the actual behavior of the users while interacting with a product we detect all important usability pain points and develop recommendations for optimization.

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Wondering how we can support you?

In a short conversation with our Consulting Team, you can quickly find out how we can best support you. Alternatively, feel free to send us a short message, and we will get back to you.

We are happy to advise you - free of charge and without obligation.

User Research

Understanding the users. Knowing about their requirements and needs. That is the precondition for a positive user experience and therefore a successful product. We can spare you expensive design flaws and unpleasant surprises - by systematically employing scientifically grounded methods in combination with our UX experts’ experience and knowledge. We will be happy to advise you which methods to apply in your project's context.

All UX Research Methods

A UX professional observes a participant in a user research study and takes notes.

Our Clients About Us

Usability in Medical Engineering

You want to develop a user-friendly medical product that inspires users and meets the relevant standards? Due to our many years of experience in designing user-friendly interaction concepts we are best equipped to support you in that process. We involve the user in all relevant stages of the development process and help you design a product that is safe and easy to use. By systematically creating a usability engineering file we help you meet the requirements of IEC 62366-1.

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A dentist tests a new medical device in his practice while a second person observes him and takes notes.

Testing Web Accessibility

Your product should be usable by everyone, regardless of whether they have a disability or not. Through expert reviews and usability tests with people with disabilities, we identify barriers and show how different people use your product.

Additionally, you will receive clear, actionable recommendations to reduce barriers and improve usability for everyone.

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A person with visual impairment uses voice input to test the accessibility of an app.

International Usability Testing

You want to ensure that your product is ideally adapted to the culture-specific differences of your target markets and strive to receive a positive user feedback?

We will be happy to coordinate your international UX study and – in cooperation with our global UX partners - take over the complete execution.

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A world map with numerous interconnections illustrates the collaboration with global UX partners.

Quantitative UX Methods

Quantitative approaches allow you to quantify different aspects of usability and user experience. They are suitable for various research questions, for example when it comes to evaluating an information architecture or to comparing two versions of a website. Thus, they are a crucial source of information for decision-making. The combination with qualitative methods provides a holistic answer to your research question.

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A person with visual impairment uses voice input to test the accessibility of an app.

Voice User Interface Testing

Voice-based user interfaces can basically be tested in the same way as visual user interfaces. However, the focus of a voice-based application is on the language: in the usability test of your voice user interface (VUI), we therefore check whether the application uses the "right" language and is structured logically, while taking common dialog principles into account.

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Voice assistants with voice user interfaces from Google, Amazon, and Apple

Eye Tracking

Eye tracking is a valuable instrument to measure in which sequence and how long users look at certain parts in a user interface. That way eye tracking helps us to identify which elements catch the users’ attention and which are ignored altogether. The method is especially powerful when it is used in combination with a traditional usability test or to compare different design alternatives.

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Visualization of eye gaze movement on a website using an eye tracker in a usability test.

What Are the Benefits of Good Usability?

  • Satisfied customers and users

    Higher customer loyalty, reduced bounce rates

  • Better product quality

    Easy to use products, reduce errors

  • Increase in revenue and profit

    Conversion Rate Optimization

  • Increase in productivity

    Employees, working efficiency, less operation errors

  • Decrease of development time and costs

    More agile processes, avoid failing products

  • Decrease of support and & training costs

    Intuitive to use products do not require any training

  • Win new customers by reducing exit rates

    Reduced bounce rate using landing page optimization

  • User Experience as a positive product feature

    Competitive differentiation