We use a broad variety of methods to include actual users in the development process or to evaluate existing systems. We will be happy to advise you concerning the selection and combination of the proper testing and research methods for your project.
In a Benchmark Test, the usability of two or more products is compared based on different metrics. With the help of real users, we evaluate how your product performs compared to the competition, and point out potential for improvement.
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An observation including an additional interview in the particular context of use or work is perfectly suitable for obtaining detailed information on users and processes.
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Card sortings are used in user research to better understand the users’ language and mental model. That way a coherent navigation can be developed.
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Eye tracking helps to objectively identify which elements the users perceive or don’t notice at all.
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In an expert review, usability experts review your product based on established usability standards and guidelines. An expert opinion identifies
major usability problems and possibilities for improvement of your product.
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Group discussions or focus groups help to quickly and effieciently collect the requirements and needs of a target group.
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On-site surveys are suitable for websites and mobile websites. They are a quick and easy way to collect feedback from actual users of the website.
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In an online survey, you get to know your target group better. You can ask current, as well as potential new users, precisely about their requirements for the product.
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By developing archetypal users the stakeholders gain an understanding of the target group and their particular requirements.
Personas can be developed for example based on contextual inquiries.
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Prototyping and the development of wireframes quickly generate a visual basis for communication between all stakeholders. They can also be used to gather user feedback during an early stage of development.
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In a Diary Study, users are asked to keep a diary about their use of a product. This enables us to uncover the users’ behavior and usage habits over a longer period of time.
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A usability test is probably the most effective method to capture the actual interaction of real users with a product. Furthermore, we get the chance to record the users’ subjective opinion.
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UX design or user-centered design is an approach to the redesign or revision of systems, applications, and products. What is special about this procedure is that the user with his requirements
and needs is at the center of attention during the development process. Scientifically grounded methods help to continuously collect user feedback and to include it in the development.
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Analysing objective data about the visitors and their behavior on the website or app enables us – in combination with other methods - to find starting points for usability optimizations.